Top choice from the latest Next x Morris & Co collaboration resembles the popular Habitat x Morris & Co armchair sell-out.
Next x Morris & Co Launches Stunning Upholstery Collection
The highly anticipated Next x Morris & Co upholstery collection is now available to shop online, offering a range of furniture pieces that exude timeless elegance and intricate detailing. This latest collaboration between Next and Morris & Co, the renowned British textile manufacturer, features sofas, armchairs, beds, ottomans, and cushions upholstered in iconic Morris & Co patterns.
Two new armchair silhouettes, The Ashford and The Maycott, join the collection. The Ashford armchair boasts a high back and a broad, plush seat, while The Maycott features a more sloped look with pea-shaped arms, offering a country-inspired twist.
While the exact upholstery patterns available for the Ashford and Maycott armchairs are not explicitly listed in the current information, the collection typically offers signature William Morris designs that embody natural motifs and intricate detailing, such as Willow Bough and other classic patterns designed during the 19th century. For the most accurate and detailed options, contacting Next or Morris & Co directly or checking their official product listings would be advisable.
Each fabric in the collection reflects a love of layered design and a passion for pattern. The Next x Morris & Co armchairs start at £775, and the sofas cost over £1,000.
Claire Vallis, design director at Sanderson Design Group, expressed excitement about the collaboration, stating that it embodies William Morris' visionary spirit. Sanderson Design Group has reimagined iconic designs in new colourways for a classic maximalist look.
The collaboration is a stunning exploration of pattern and colour, expected to stand the test of time, as shown by other Morris & Co collaborations. The Habitat x Morris & Co Merton Sunflower Fabric Armchair, launched in September, has frequently sold out since. Patterned sofas and upholstery have been popular for some time, as people seek nostalgia in their homeware.
With eight patterns inspired by the legendary William Morris, the Next x Morris & Co upholstery collection allows for creating bespoke living room seating ideas by offering a choice of accent chairs, footstools, and sofas. Kezia Reynolds, News Writer at Next, predicts the Ashford armchair will be a sell-out, given the enduring appeal of William Morris designs.
[1] Swyft (July 2025). "Next x Morris & Co Collaboration Unveiled". Retrieved from www.swyft.co.uk/next-x-morris-co
[3] Morris & Co (n.d.). "Next x Morris & Co Collection". Retrieved from www.morris-co.com/next-x-morris-co
- The Next x Morris & Co collection, a fusion of interior-design and lifestyle, introduces new armchairs that blend fashion-and-beauty with home-and-garden aesthetics, providing a timeless and captivating addition to any living space.
- As people continue to seek nostalgic and patterned homeware, the collaborative effort between Next and Morris & Co, in possibly creating bespoke living room seating ideas, contributes significantly to the ongoing trend of a maximalist, timeless-elegance lifestyle.
