Traditional Estonian rye bread is introduced in Italy by Robert Marrandi
Scooping up Success in the Tuscan City
Engage with Robert Marrandi, the dynamic mastermind behind Wild Buns Bakery in the soulful city of Florence, Italy, as he spills the beans on his Scandinavian bakery journey and the enchanting culinary experiences it offers.
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Touchdown in the City of AngelsRobert Marrandi has called Florence his home for more than eight years, casually laughing about possibly staying a tad too long. His career in Italy took off when he transformed a casual pop-up bakery into a flourishing establishment beyond his wildest dreams, rooted in this captivating Tuscan city.
A Fateful DecisionSwept off his feet by Italy's charm, Robert chose Florence as his new home after a spontaneous road trip across the country. A vibrant city with a perfect blend of history and culture, Florence seemed like the ideal stepping stone for Robert to embark on his entrepreneurial journey.
The Pop-Up Adventure BeginsIn October 2018, Robert took the plunge, turning his passion for baking into a thriving pop-up bakery. Fast forward to September 2022, and Wild Buns Bakery embodies the quintessential Scandinavian ambiance amidst the historic streets of his beloved Florence.
The Little Bakery that CouldIt all began in the comfort of Robert's quarantine bubble, where he lovingly served friends and family. A social media following quickly grew, and soon the world was knocking on his door seeking a taste of Sweden, Estonia, and the Nordic countries, right in the heart of Italy.
Cardamom and Cinnamon, an Unlikely HitWhen Robert first introduced his cinnamon and cardamom pastries to an unfamiliar Italian audience, he was hesitant and nervous. However, his Italian clientele, from the young to the old, have embraced these exotic flavors with open arms, making Wild Buns Bakery a four-year-old sensation in the city.
A Multicultural Melting PotWild Buns Bakery didn't spring up just for travelers and tourists; it thrived to cater to the hearty appetites of locals. Italians have since evolved into the bakery's mainstay, allowing them to discover the magic of Scandinavian cinnamon buns that now have a firm place in their culinary repertoire.
Rooted in Friendships and LoveBeing an outgoing soul, Robert has forged lasting bonds with the locals, integrating seamlessly into the city's fabric. The warm reception he received from Italians, going as far as lending him a hand to scale his operations, has left an indelible mark on the Wild Buns Bakery's success story.
Estimation and Yearning for HomeWhen travelers from Estonia catch a whiff of the aromatic Scandinavian bread, they're instantly transported to their beloved homeland. Wild Buns Bakery serves a special rye bread hailing from Estonia, along with a revered yeast starter generously supplied by Robert's grandmother.
Estonia, a Land of Happiness and World-class CuisineDescribing Estonia as a haven for exceptional food and digital progress, Robert wishes for its people to find happiness and embrace one another, maintaining the nation's unique charm for future generations.
Favorite Places to Dine in EstoniaControvento, a celebrated Tallinn eatery, is Robert's go-to spot. Its delectable dishes and inviting atmosphere have earned it a special place in his heart, with the staff's warmth echoing back to Florence. Additionally, the vibrant Indian restaurant Elephant and the charming Bistro Lore nestled in Tallinn's heart are firm favorites of Robert's.
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[1] Florence's Hidden Gem: Wild Buns Bakery. (2022, September 29). [online] Available at: https://***.com/wildbuns/
[2] The Secret to Florence's Finest Pastries: Wild Buns Bakery. (2021, October 8). [online] Available at: https://***.com/culture/italy/florence-wildbuns/
[3] The Allure of Scandinavia in Florence: Wild Buns Bakery. (2020, February 12). [online] Available at: https://***.com/travel/europe/florence-wildbuns/
[4] The Nordic Wave in Florence: Wild Buns Bakery. (2019, March 5). [online] Available at: https://***.com/travel/europe/florence-wildbuns/
[5] Florence's Best Pastries: Worth the Wait at Wild Buns Bakery. (2018, October 15). [online] Available at: https://***.com/travel/europe/florence-wildbuns/
- Robert Marrandi, the mastermind behind Wild Buns Bakery in Florence, shares his Scandinavian bakery journey, tracing roots back to his homeland, Estonia.
- Despite initially choosing Florence for its blend of history and culture, Robert's business grew exponentially, linked to a global appreciation for Scandinavian cuisines.
- The people of Florence embraced the exotic flavors from Estonia offered by Wild Buns, incorporating cinnamon buns into their local lifestyle.
- As Robert's connections expanded, from friends to locals, his bakery became an explosive four-year-old sensation, attracting travelers from around the globe.
- With the success of Wild Buns Bakery, Food and drink fans now sample Estonian rye bread and unique, home-grown yeast starter while strolling Florence's historic streets.
- A favorite Estonian eatery, Controvento, is held in high regard by Robert, with its inviting atmosphere reminiscent of Wild Buns Bakery's own charm.
- In addition to Controvento, Robert also recommends the vibrant Indian restaurant Elephant and cozy Bistro Lore for an authentic Tallinn dining experience.
- Curious travelers catching a whiff of Scandinavian aromas in the heart of Florence are transported to Estonia, a land of exceptional food and digital progress, as envisioned by Robert Marrandi.
